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SSL (Secure Socket Layer) creates a ‘layer’ of protection to a website. In short, it ensures that sensitive information such as card numbers or personal information is transmitted in an encrypted form – stopping attackers from intervening and stealing sensitive information.
SSL Certificates have become the standard when it comes to online businesses such as yours. A website with an SSL Certificate builds consumer trust.
Google – now marking websites as insecure
Last year Google announced a very important change to the way it handles websites that don’t have an SSL Certificate. From this year, Google will begin to mark websites as unsecure when an SSL Certificate isn’t present.
This means without an SSL your customers could see something like this:
This is a guaranteed method to stop a potential customer transacting with your website.
It’s important to have an SSL Certificate in order to: